About RUMÉLOR
A Miami house of considered gifting
RUMÉLOR was founded by Rumil Jafarli on a simple idea: the most memorable gifts are the ones shaped by the person giving them. Each box is designed in Miami as a quiet object of luxury — emerald soft-touch board, champagne-gold detail, an ivory interior — and filled compartment by compartment, exactly as you imagine it.
The object
Every RUMÉLOR box is built from rigid greyboard wrapped in deep emerald soft-touch paper, finished with champagne-gold foil and closed by hidden magnets. Inside, an ivory lining and a fixed insert hold each treat in its own compartment — so the arrangement you design is the arrangement that arrives.
The idea
Rather than choosing from fixed assortments, you compose the box yourself: one size, one layout, and a treat for every compartment. Repeat a favourite as often as you like, or build a study in contrasts.
Where we are today
RUMÉLOR is preparing for launch. Our packaging is being specified with a manufacturer, and our treat partners, fulfillment and pricing are being finalised. The website lets you design and save boxes now; ordering will open once every part of the experience meets our standard.